PLR Membership Elite Articles - Promote Your Website with these Search Engine Tips, Make Money Online

Making money online is the main goal today of having your own website on the internet. Some website owners look at their website endeavors as a hobby, but the majority are trying to make money online. With this in mind, it is crucial for you to know a few basic search engine tips to promote your website online.

The best strategy you need to know (and the one that costs the least) is to have high website rankings for your selected keywords in the search engines. This means with the ‘organic’ or ‘natural’ keywords or phrases people use to search for as opposed to using paid advertising. With this strategy it is vital that you prepare your web pages for optimal indexing by the search engines. This is referred to as ‘search engine optimization.’

To optimize your web pages for search engines you need to write keyword-rich titles for all of your web pages. Decide which keywords or keyword phrases are most appropriate, ones that people may use to search for your product or website. Include those keywords in your descriptive title for each page of your website. The descriptive title should use 5-8 keywords—words related to your website that people will use to search for your product or service. Try to remove as many ‘filler’ words as possible, words like ‘the’ and ‘and’, while still maintaining a natural flow to the text. Your descriptive title will appear on the search engine page in hyperlinked text. When the people searching type in the correct keywords, your title will appear on the search engine page. Which page of the search engine results you will appear on will depend on your search engine ranking.

You want to make every effort for your title to be as enticing as possible so people will want to click on the hyperlink and visit your website. Use the main keywords people are most likely to search for at the beginning of your title. This is called ‘keyword prominence”.

Another important tip to help people searching on the internet to find your website is for you to write a description META tag. With some search engines, you find this description just below the hyperlinked title. The META description should just be a sentence or two which describes the content of what your web page is all about. It should still include your main keywords and keyword phrases. The maximum number of characters should be approximately 255. Only the first 60 or so are visible on the search engine’s page, though. As an added tip: do not include any keywords that do not appear on that particular web page.

Here are a couple of other tips to help you rate higher in the search engine rankings:

• Headers and sub-headers should include your keywords. This may be as important for search engines as your page title would be, as this gives them clues to what your web page is all about.

• Your selected keywords should appear in the first paragraph of your Body Text. Search engines tend to look for the most important keywords in the first paragraph of your page text. It is important, though, that you do not ‘stuff’ keywords in your first paragraph (using too many keywords at the beginning). More is not better! Search engines do not find that desirable. A good rule of thumb is to use a keyword density of about 1-2% in the first paragraph from your entire page text.

• Hyperlinking your keywords is a good idea. Search engines are looking for clues as to what your web page so they can index it correctly. When they see words hyperlinked to your other web pages in your body text, they consider these important.
To make this even more efficient, try to hyperlink your keywords to other pages on your website that use the same keywords or phrases.

The above are only a few of tips for you to use to help increase your rankings in the search engines in order for you to promote your website. The goal is to achieve a higher rank with the search engines so that more people will see your website and visit it. With more visitors, you have a better chance to have your product, service or promotion seen and therefore to make money online.